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HALLOWEEN SALE

peronahalloweenREVISED

Our Halloween Sale will be filled with treats this year and you surely won’t want to miss it! All weekend storewide markdowns on apparel and footwear UP to 60% OFF! This sale is in store only for both Persona locations so be sure to stop into your local Persona this weekend and take advantage.

Nike Lunar Stefan Janoski

Nike Lunar Stefan Janoski

Nike Lunar Stefan Janoski New Arrivals

The Lunarlon edition of the Stefan Janoski pro model has just released in a colorway as part of the Nike SB November collection. Hitting the right tone for November, the sneaker is dressed in an obsidian suede upper with umber brown detailing. Alongside this pair there is another colorway which features a red suede upper with black detailing. These low-top sneakers are perfect for fall! Now available at our Lowell location. Stop by today and check them out. Click the more tab for more photos. (more…)

Nike SB Zoom Stefan Janoski PR SE Cool Grey/Black-Light Ash Grey

Nike Sb Zoom Stefan Janoski PR SE Cool Grey_Black-Light Ash Grey 631298 010

Here we have the Nike SB Zoom Stefan Janoski PR SE Cool Grey/Black-Light Ash Grey low top suede sneaker. This sneaker has a design throughout the material which resembles wood grain, giving this Janoski sneaker a unique look. These are now available at our Lowell shop. Stop by and check them out! Click the more tab for more photos. (more…)

Adidas Skateboarding ZX Vulc White/Bluebird

Adidas Skateboarding ZX Vulc FTWWHT_BLUBIR C77707

This Adidas Skateboarding ZX Vulv is a low top sneaker that is white throughout, with blue stripes for contrast. It features a suede upper with textile details, cushioned mesh tongue with stitched suede detail, logo details on tongue and counter panel, cushioned insole and ankle collar, wedged, foxed midsole with embossed logo details, textured rubber outsole & leather, man-made materials. Be sure to check these today at our Lowell location! Click the more tab for more photos. (more…)

Nike SB Eric Koston 2 Premium Black/Black-Light Ash Grey

Nike Sb Eric Koston 2 Premium Black_Black-Light Ash Grey 599658 001

The latest release from Eric Koston’s second signature sneaker features a premium build consisting of leather along the midsection, with suede on the toe and heel areas. The Lunarlon-cushioned sneakers are now available at our Lowell location. Click the more tab for more photos. (more…)

Nike SB Dunk High Warmth Black/Black-Gum Med Brown

Nike Sb Dunk High Warmth Black_Black-Gum Med Brown 684807 002 angle 2

Get ready for winter with these Nike High SB’s. This Nike SB features a marbled sweater base material and a gum sole to give it an all around cozy appearance. Now available at our Lowell location. Be sure to pick these up because they won’t last long! Click the more tab for more photos. (more…)

Nike Dunk Low Pro SB Dark Raisin/Sail-Black

Nike Dunk Low Pro SB Dark Raisin_Sail-Black 304292 510

This Nike SB Dunk Low Pro is the “Dark Raisin” colorway that sees the skate silhouette’s upper pieced together with purple overlays and blackened underlays. White branding, Swooshes, and a matching midsole provide contrast, with a vintage gum outsole tying the whole style code together. This a simple and classic looking sneaker, so be sure to cop it! These are now available at the Lowell location. Click the more tab for more photos. (more…)

New Balance M530WST

New Balance M530WST Feature

WEST NYC’s latest collaboration pays homage to the audaciously bright colorways of the earlier 90′s era. With grey and white acting as the primary base, the hot red and purple tones complete this awesome composition, continuing the string of attractive designs by the UWS-based sneaker shop. These are available this Saturday 11/01 at our Nashua location and will also be available on our online shop. Click the more tab for more photos. (more…)

Native Apollo Hand-Dyed Collection

Native Shibori Pack Moc

Native Apollo Chukka Shibori Pack

From Native Shoes comes the limited edition Apollo Hand Dyed collection boasting age-old dyeing techniques merged with modern silhouettes to create a Future Classic. These are available in two styles, the Apollo Moc and Apollo Chukka. Both featuring a no-sew, one piece perforated microfiber upper set atop a shock-absorbent EVA outsole with grounding rubber inserts to produce a design that is extremely breathable and lightweight. Dyed with a technique inspired by the thousand year-old Japanese Shibori method, the result is classic contemporary design and methodology merged with modern materials. The limited edition release four-pack includes the Apollo Moc in Shibori Grey, the Apollo Chukka in Shibori Blue and both silhouettes in Jiffy Black which will be available this Saturday 11/01 at our Nashua location and will also be available on our online shop. Click the more tab for more photos! (more…)

BBC Fall ’14

BILLIONAIRE BOYS CLUB CHART LETTER T-SHIRT DETAIL

Billionaire Boys Club has released some new fall goods made up of athletics-inspired transitional weather staples like hoodies, crewnecks and sweatpants, the collection is comprised of camo patterns, all-over prints, and fabric blocked pieces in addition to their new eye chart-inspired “Bee Bee See” logo. Most of the collection is monochromatic, with some pops of red and a play on stripes and grids. The Billionaire Boys Club 2014 fall collection is available now at our Lowell location! Click the more tab for more photos. (more…)

Black Scale x Timberland

Blackscale X Timberland 6 Inch Premium

A shoe that we’ve seen more and more of over the last year or so, Timberland‘s classic 6-Inch Boot is the canvas for this latest collaboration with New York’s Black Scale. Set to drop in the fall of this year, the collection features three colorways of the iconic boot. There’s an earthy brown and olive colorway featuring a brown leather base with olive nubuck eyestay and quarter panel, woodland camo collar and red heel tab. Also, there is an OG wheat colorway, which sports a tan nubuck upper with the woodland camo collar and red heel accents. You can pick these up at our Lowell location & online today! These are perfect for Fall so don’t sleep on these! Click the more tab for more photos. (more…)

New Balance US574BL

New Balance US574BL Feature

New Balance‘s ever popular 574 silhouettes makes a return this Fall 2014 with the Made In The USA collection. A favorite by many, the low-top runner is comprised of a light blue and navy suede upper, while its toebox, tongue, and ankle guard incorporate mesh for sufficient breathability. Finished with bright orange and white tones placed on the midsole and NB’s signature “N” branding. These are now available at our Nashua location & online! Stop by today and get a pair! Click the more tab for more photos. (more…)

New Balance M998DO

New Balance M998DO Feature

As a brand that is known primarily for its technology and quality as opposed to hyped up releases, New Balance‘s inline collections are always subtle. The ‘Connoisseur Painter’ Collection is no exception and here is a better look at one of the colorways included in the drop. The New Balance 998 is given an olive suede and mesh upper with bright orange and blue accents for an interesting level of contrast that shakes things up quite a bit. Perforated paneling also plays into the subtlety of things as well while black blends into the overall colorway and almost gets lost.
A drop that boasts “paying tribute to legendary American artists who left their mark on our culture through unique color palettes” is clearly a good look with regards to colorway. This sneaker is now available at our Nashua shop & online. Stop by today and check them out! Click the more tab for more photos. (more…)

New Balance 574 – Pennant Pack

New Balance ML574PTG “Pennant Pack”

Inspired by vintage baseball jerseys, with heritage colors and a rich suede and soft heathered knit textile upper. These classic retro-style running shoes featuring a Suede/Mesh upper for a premium look. The felt applique “N” branding, reminiscent of jersey numbers in the 1930s, and leather detailing ENCAP midsole technology, with a core of soft cushioning EVA foam and a tough polyurethane rim, provides support and maximum durability. Arguably the most famous style in the New Balance extensive catalogue of classic runners, this pennant pack combines the heritage of the 574 and look feel of vintage baseball perfectly. These are now available for $80 at our Nashua location & online! Be sure to check these out and get yourself a pair. Click the more tab for more photos. (more…)

Nike SB Flash Pack Project BA R/R Shield & Nike Dunk SB High PRM Shield

Nike Sb Flash Pack Project BA R_R Shield & Nike Dunk Sb High PRM Shield

If you’re into different materials on your feet, then this is the shoe for you. On these shoes you can see the reflective 3M accenting all over the shoe, including the laces, back heel, and the mesh on the tongue and top upper. The shoe features red highlights, a suede toebox, and plain leather on the rest of the upper. As the lone dunk in the Shield Pack, it has a mish-mash of textures that will turn heads.

Designed by Brian Anderson, the Nike SB Project BA R/R Flash Men’s Shoe is meant to keep you comfortable when you’re not on your board. A lighweight Lunarlon midsole helps cushion your foot, and a water-repellent suede upper with reflective details helps keep you visible and your feet dry. Reflective details enhance visibility in low light. Water-repellent finish helps keep your feet dry. Lunarlon midsole for springy, responsive cushioning. Flywire cables integrated with the laces for lockdown and adaptive support. Cupsole with low-profile bottom and built-up sides for superb boardfeel. Reduced rubber outsole for durable traction and minimal weight. Clean toe construction backed in TPU provides durability in high-wear areas.

Both of these sneakers are now available at the Lowell shop! Be sure to stop by and get a pair or both for yourself! Click the more tab for more photos. (more…)

Nike SB Stefan Janoski Max L Cool Grey/Black-White

Nike Sb Stefan Janoski Max L Cool Grey_Black-White 685299 011 Angle 2

Hot on the heels of the premier suede release of the Nike SB Stefan Janoski Max comes this second offering. One of two just arrived, this Cool Grey / White color way of the Nike SB Stefan Janoski Max can only be described as clean. Nike’s classic Swoosh sits strongly in black on the side of the shoe. The sole adds subtle design hints with a spattering of black over the white side wall. With this shoe Nike continue to blur the lines between function, comfort and fashion. A classic suede skate upper is lined with a lycra sock inner to hold the foot and give maximum support. This then sits on a modern sole unit, the fore foot taking inspiration from the modern free sole and featuring an impact absorbing Air Max cushion in the heel. Now available at the Lowell shop. Click the more tab for more photos! (more…)

Nike SB Eric Koston 2 Max Volt/Black-Dusty Cactus

Nike Sb Eric Koston 2 Max Volt_Black-Dusty Cactus 631047 703

The relaxed and ultra comfortable version of the Nike SB Eric Koston 2 arrives in an alarmingly-bright new colorway with this pair of the Koston 2 Max in Volt. Combining a Free sole with Air Max cushioning on top of a Hyperfuse version of Koston’s second signature shoe with Nike SB, the Koston 2 Max is the perfect pair to throw on after a hard day of skating. This latest look gets an all-Volt upper with accents in black and Dusty Cactus for a decidedly vibrant look. Now available at the Lowell shop. Click the more tab for more photos! (more…)

Persona Nashua 6 Year Anniversary

customer-appreciation-weekend

Time flies, Persona Nashua is celebrating 6 years in business! It has been quite the journey so far and it’s amazing to see how far the company has come since 2008. We appreciate our customers and your years of loyalty to Persona and the brands we carry, so we’re giving back to you all this weekend with a crazy storewide SALE at our Nashua location only! Buy 1 item get a 2nd item 50% OFF, you can mix and match items and there’s no exclusions! All customers who make it in will also be able to enter various raffles and chances at random giveaways. We’ll have Persona Gift Cards to brand prize packs and some mysterious surprises to win! Stop by either day this weekend on the 25th or 26th and celebrate this milestone with us.

Nike SB Dunk Mid “Halloween”

Nike Dunk SB Mid Halloween Black Team Orange Feature

With Halloween right around the corner, Nike SB has released a Black/Team Orange Mid sneaker. Black leather creeps throughout much of the mid-cut silo’s upper, with Ripstop detailing adorning the midfoot sections. The featured treat inside is a pumpkin insole. These are definitely a must-have for the fall season. Grab a pair now at our Lowell location today! Click the more tab for more photos. (more…)

Asics Gel-Kayano Trainer Black-Black

Asics Gel Kayano Trainer Black-Black Feature

Having seen a bevy of vibrant colorways over the last few months, ASICS is back with a new color schemes for its Gel Kayano trainer. The early ‘90s model is presented in a casual color-blocked colorway featuring a deep purple and black upper with hits of light blue and red on the midsole. These are available now at our Nashua location. Be sure to check these out before they’re gone! Click the more tab for more photos. (more…)