Persona | Premium Goods
Persona | Premium Goods
Persona | Premium Goods
Persona | Premium Goods
Persona | Premium Goods

Blog

Day 6 – 17th | 12 Days of Christmas Sale

day-6

The 6th Day of our 12 Days of Christmas Sale – Buy 1, Get 1 half off select items.

The Hundreds x Carrots

The_Hundreds_x_Carrots_Carrots_LS_White_Multi_Detail_1

The Hundreds x Carrots collection arrives in a palette of salmon, olive, and navy. It includes a micro fine twill “House” jacket with The Hundreds by Anwar Carrots embroidery along with short-sleeve & long-sleeve T-shirts. Additional accessories include a contrast panel twill tote bag with a direct embroidered Carrots logo and 100% leather suede tray with a collaborative embossed logo. Now available in-store & online today. Drop by the shop and check it out! Click the more tab for more photos. (more…)

Billionaire Boys Club Holiday ’17

Billionaire_Boys_Club_Holiday_17_Feature_2

Now arriving at the shop are more pieces from the Billionaire Boys Club collection for Holiday ’17. A mix of new tees, jackets, hoodies, hats, and longsleeves are now in stock. Available in-store & online. Be sure to stop by and pick up some pieces before they’re gone! Click the more tab for a closer look. (more…)

12 Days of Christmas Sale

12-days-christmas

Be sure to follow our 12 Days of Christmas sale starting December 12th because each day will feature a different deal you won’t want to miss out on! Perfect for shopping for someone or yourself this holiday season!

Early Xmas Sale | Online Only

earlyxmassale

Any purchase of $100 or more on our web-shop will receive 20% off their entire order with code “XMAS20” and if you spend more than $250 you will receive 30% off of the order with code “XMAS30“. Be sure to take advantage of this deal now because it ends December 16th. Shop now.

Champion Winter ’17

Champion_Reverse_Weave_Pullover_Hoodie_Grey_Detail

Some new pieces from Champion have arrived at the shop. Choose between tees, crewnecks, and hoodies. Available in-store & online now. Stop by the shop and pick up your favorite pieces! Click the more tab for more photos. (more…)

Zanerobe Holiday ’17

Zanerobe_Yeti_Hooded_Fleece_Natural_Detail_2

We are proud to announce we are adding Zanerobe to our roster. A collection that draws on their strengths. Styles with purpose, colors that inspire, and details. This collection ranges from Blockshot Pants, Crewnecks, Shirts, Jackets and more! Now available in-store & online today! Be sure to drop by the shop and check it out! Click the more tab for more photos. (more…)

Nike SB Apparel Fall ’17

Nike_SB_Patriot_T-Shirt_Red_Detail

A few pieces of apparel from Nike SB have arrived at the shop. Two T-Shirts to go with the recently released Dunk High “Patriot” Pack. Along with a Wool Zip-Up Jacket to keep your warm for the cooler weather that’s ahead. Be sure to drop by the shop and pick up your favorite pieces! Available in-store only. Click the more tab for more photos. (more…)

Karhu Mount Saana Fusion 2.0 Pack

Karhu_Mount_Saana_Fusion_2.0_Pack

Back in 1996, the Fusion was the top running shoe in the Karhu assortment and to bring it back from the archives, Karhu worked with the original designer to give it a refreshed look. The sole unit and upper measurements were revised to make the silhouette more stylish, but original details like the tongue label, rubberized collar print and “M-logo” lacing were kept. The Mount Saana pack comes in cool fall foliage colors as seen in the Saana landscape and appearance. The upper consists of a mix of pig skin suede and water resistant leather. To refresh this version of the Mount Saana pack, Karhu adds a new hiking lace design and updated the foot bed inspired by the wooden staircase leading to the mountain top. Available in-store & online on 12/10. Be sure to stop by the shop and pick up your favorite pair! Click the more tab for more photos. (more…)

Barney Cools Winter ’17

Barney_Cools_B_Original_Tee_Pink_White_Detail

The newest drop by Barney Cools has just arrived at the shop for Winter. Ranging from premium Tees, Hoodies and Longsleeve Shirts. Available now in-store & online. Stop by the shop to pick up your favorite pieces. Click the more tab for more photos. (more…)

The Hundreds Holiday ’17

The_Hundreds_Holiday_2017_Feature_1

The new Hundreds collection has arrived at the shop for the Holiday ’17 season! Ranging from a variety of t-shirts, hoodies, longsleeve shirts, crewnecks and hats. Available in-store & online today! Drop by the shop and pick up your favorite pieces. Click the more tab for more photos. (more…)

Nike SB Zoom Blazer Mid Pine Green/White & University Red/White

Nike_SB_Zoom_Blazer_Mid_Pine_Green_White_University_Red_White

Nike Skateboarding drops a festive pair of Nike SB Blazer Mid colorways that are perfect for those getting into the Christmas spirit this year. One pair sports a Pine Green/White colorway while the other is a University Red/White colorway. Both are built with a combination of textile, leather and suede uppers with White accents on the midsole, Swoosh logos, laces and tongue. These are now available in-store. Stop by the shop to pick up a pair! Click the more tab for more photos. (more…)

The Hundreds x Animaniacs

The_Hundreds_x_Animaniacs_Animaniacs_Shield_LS_Black_White_Detail

The Hundreds X Animaniacs pays tribute to the wacky, zany, dynamic trio of Yakko, Wakko, and Dot, along with the fan-favorite duo of Pinky and the Brain. The collection includes graphic t-shirts, long-sleeve t-shirts , hoodies and tote bag. At the center of this ultimate collaborative mash-up is “AniAdam Bomb” – The Hundreds fan- dedicated graphic depicting Yakko, Wakko and Dot trapped inside The Hundreds signature mascot Adam Bomb, rather than the iconic home of the Animaniacs, the Warner Bros. water tower. This collection is now available in-store & online today! Be sure to drop by the shop and pick up your favorite pieces before they’re gone! Click the more tab for more photos. (more…)

Billionaire Boys Club Holiday ’17

Billionaire_Boys_Club_Holiday_2017_Feature

Now arriving at the shop is the new Billionaire Boys Club collection for Holiday ’17. A mix of new tees, jackets , hoodies, hats, and longsleeves are now in stock. Available in-store & online. Be sure to stop by and pick up some pieces before they’re gone! Click the more tab for a closer look. (more…)

1800-Paradise/Memory Lane Fall ’17

1800-Paradise_Paris_Tee_Black_Multi_Detail

Now arriving at the shop are some graphic tees from 1800-Paradise & Memory Lane. Available in-store & online. Stop by the shop and pick up your favorite pieces! Click the more tab for more photos. (more…)

Nike SB Dunk Low “Black Pigeon” Black/Black-Sienna

Nike_SB_Pigeon_Dunk_Low_Black_Black_Sienna_Feature

The collaboration between Nike SB and Jeff Staple features a black Nubuck upper and comes built with Stetson Waterproof Leather to add superior utility to the shoe on top of is streetwear-ready look. Due to high demand of the “Black Pigeon”, we will host an in-store raffle to determine the individuals who get to purchase the shoe. Winner will be announced via phone call Friday Night. Additional ticket included to any customer who purchases any Nike SB item in-store. Winner MUST pick this up in Lowell and has 24 hours to do so. Be sure to stop by the shop Friday and put your name into the raffle. Click the more tab for more photos. (more…)

Vans SK8-Hi MTE Pack

Vans_SK8-Hi_MTE_Pack

The SK8-Hi MTE revamps the legendary Vans high top with additions designed for the elements. Premium weather-resistant leather uppers, warm linings, and a heat retention layer between the sockliner and outsole keep feet warm and dry while the newly-constructed vulcanized lug outsole takes advantage of 20 years of snow boot history for maximum traction. The SK8-Hi MTE also features re-enforced toecaps to withstand repeated wear and padded collars for support and flexibility. You can choose between a Dark Earth/Brown, Winter Moss/Military and Black/Night colorway. Now available in-store & online. Stop by the shop and pick up your favorite pair! Click the more tab for more photos. (more…)

Vans Cappuccino Sk8-Hi MTE Cappuccino/Black

Vans_Cappuccino_SK8-Hi_MTE_Cappuccino_Black_Feature

The Sk8-Hi MTE revamps the legendary Vans High Top with additions designed for the elements. Premium weather-resistant leather uppers, warm textile linings, and a heat retention layer between the sockliner and outsole keep feet warm and dry while the newly-constructed vulcanized lug outsole takes advantage of 20 years of snow boot history for maximum traction. The Sk8-Hi MTE also features re-enforced toecaps to withstand repeated wear and padded collars for support and flexibility. This pair comes in a Cappuccino/Black colorway. Available in-store & online. Be sure to stop by the shop and pick up a pair! Click the more tab for more photos. (more…)

Vans Denim CL Sk8-Hi Reissue Denim/Tan

Vans_Denim_C&L_Sk8-Hi_Reissue_Denim_Tan_Feature

The Denim C&L Sk8-Hi Reissue by Vans is a legendary high top reissued with a vintage sensibility, features denim canvas and leather uppers, re-enforced toecaps to withstand repeated wear, padded collars for support and flexibility, and signature rubber waffle outsoles. Available in-store & online. Stop by the shop and pick up a pair! Click the more tab for more photos. (more…)

Vans Gum Bumper Old Skool Black/White

Vans_Gum_Bumper_Old_Skool_Black_White_Feature

The Gum Bumper Old Skool by Vans is a classic skate shoe and the first to bare the iconic sidestripe. This sneaker is a low top lace-up featuring a sturdy canvas uppers, re-enforced toecaps to withstand repeated wear, padded collars for support and flexibility, and signature rubber waffle outsoles with gum-colored fronts. Available now in a Black/White colorway in-store & online today. Stop by the shop and pick up a pair! Click the more tab for more photos. (more…)